BUBU8: Aga | Baby Bars: Turning Malaysia Flavors Into Modern Brand

Baby Bars has taken familiar Malaysian-inspired flavours and transformed them into a fun, contemporary and memorable brand experience.

In this BUBU Session, Aga will share her entrepreneurial journey — from developing the product and building a distinctive brand identity, to creating customer connection and growing a brand that stands out in a crowded market.

It will be a practical and candid conversation for entrepreneurs, business owners and anyone interested in product innovation, branding and turning a simple idea into something customers remember.

📅 17 October 2026
⏰ 10:00AM – 1:00PM
🔗 https://bit.ly/4zdGlkd
📍 The Thinking Loft, B-3A-18, Block B, Oasis Square, Ara Damansara, PJ
(Go up to 3A floor from The Wok: https://maps.app.goo.gl/P6khwe73HvK7tqF1A)

Fees:
IWFCIM Members — FREE
IIIF 2026 Delegates with Voucher — FREE
Non-IWFCIM Members — RM30

About Aga

Agata “Aga” Bas is a seasoned marketing strategist turned entrepreneur and the founder of Baby Bars, a boutique chocolate brand celebrating ethically sourced Malaysian cocoa. After over a decade leading global marketing strategies as a Director for powerhouses like Dentsu, Mindvalley, and Zalora, Agata shifted her focus from scaling international giants to building her own venture from the ground up. Originally from Poland and based in Malaysia for over 11 years, she merges corporate brand discipline with a deep passion for local flavors and creating brands with a distinct point of view. Beyond her entrepreneurial work, Agata is an active content creator with over 100,000 followers on TikTok (@agaeatskl), with a focus on Malaysian food, culture, and lifestyle.

Come meet the founder, hear the story behind the brand and take away ideas you can apply to your own business.
Seats are limited. Register now to secure your place.